Media Management Review - Articles List

Volume & Issue: Volume 4, Issue 1, 2025

Presenting a Social Media Marketing Model Based on Customer Attraction (Case study: Omid Entrepreneurship Fund)

Pages 1-32

10.22059/mmr.2025.389001.1150

Amir Alizadeh chamazkoti,; Bagher Bagherian Kasgari; Majid Fattahi

Analyzing the Effectiveness of Digital Advertising Campaigns on Sports Fans' Engagement in Social Media (Case Study: Iran Premier League Clubs)

Pages 33-52

10.22059/mmr.2025.393580.1166

Hamed Salari; Seyed Amin Dehghan Banadaki

The Future of Leadership in Media Organizations in the Context of Technological Developments (Horizon 2030)

Pages 53-82

10.22059/mmr.2025.388817.1149

Hamid Reza AleMohammad; Mohammad Mahdi Mowlaei

The Effect of Social Media on Green Purchase Intention through Altruistic and Selfish Motivation and the Moderating Role of Green Attitude

Pages 83-109

10.22059/mmr.2025.394661.1175

Abbas Ghaedamini Harouni; Mahsan Hemtizadeh

The Role of Artificial Intelligence in Enhancing Player Agency and Cultural Representation in Interactive Narratives of Video Game

Pages 110-134

10.22059/mmr.2025.392913.1164

Ali Razizadeh

Application of Social Media Platforms in Banking Sector

Pages 135-191

10.22059/mmr.2025.396235.1181

Ali Vaziri; Hadi Hematian; Abolfazl Danaei; Seyed Mohammad Zargar

Media Management Review

Journal Archive

Volume 4 (2025)

2025

Volume 3 (2024)

Volume 2 (2023)

Volume 1 (2022)